The importance of Kilmarnock town centre to the economic well-being of East Ayrshire cannot be underestimated, the centre comprising, as it does, the prime commercial, cultural, entertainment and retail heart of the area.

The creation of an effective and practical Strategy for Kilmarnock Town Centre to identify priorities for co-ordinated action and to safeguard and improve all of the various functions that the town centre provides is considered highly appropriate at this time.

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