The gateway town to one of Britain's most iconic long distance walks has opened up to the world thanks to leading UK WiFi expert 802 Event WiFi.
From next month, (June 12 -15) Milngavie town centre will offer free WiFi to international visitors, West Highland Way walkers and local shoppers in the town's busy pedestrian precinct as part of a new scheme promoted by local businesses in Milngavie Business Improvement District (BID).
It is the first BID in Scotland to provide free WiFi, which will encourage visitors and shoppers to stay longer among the town's businesses and will allow businesses to interact with a hugely increased database of regular and potential customers.
Most importantly, 802 Event WiFi's full, instant access to content-rich media will allow full community involvement, providing instant, touch screen information and alerts about local events and attractions planned by community groups.
Lesley Shaw, BID town centre manager, said: "Milngavie is a thriving community and the WiFi interactivity provided by 802 Event WiFi will enable retailers to engage with consumers and alert them to special incentives and offers.
"Milngavie is also the start point of the West Highland Way and, as such, it attracts visitors from all over the world. The new WiFi hub will allow them to take selfies and videos and post them immediately to social media sites, bringing Milngavie to the world."
The free WiFi will cover all the pedestrian areas of the town centre as far as the Milngavie railway station car park and including the busy Marks & Spencer car park. National businesses such as Marks and Tesco are supporting the BID initiative as well as local traders.
802 Event WiFi chief executive Felix Gibson said: "The support for town centre-wide WiFi from businesses and retailers has been magnificent. Marks & Spencer allowed us to install aerials on their roof and many other retailers have facilitated the installation of power points and hubs.
"It is clear that this installation has the support of the community and is being provided for the general good of the community, as well as increasing business activity and retail footfall within Milngavie."
Ian Lavery, vice-chair of the Milngavie BID, said: "We live in an interconnected age and free WiFi is what people look for when they are going about their day-to day activities. Milngavie is once again leading the way in giving consumers what they really want from their shopping experience."
The Milngavie BID is funded by a levy on local businesses and shops and free WiFi will let them create greater awareness of what is on offer in the town and actively market and engage with shopper and other visitors.
For further information, contact Felix Gibson, Chief Executive, 802 Event WiFi. E: [email protected]. W: www.802eventWiFi.co.uk.
Source: 802 Event WiFi