Looking for some practical advice and inspiration for your PR, place-branding or communications strategy? Then come along to this exciting CPD learning event from Scotland's Towns Partnership!
Hear from media experts and local case studies that will leave you feeling equipped and inspired to find your town's USP, grab the headlines, or make a cutting-edge film. Get top tips from Morrison Media Strategies, Newsquest Media Group, Enterprise Screen, Explore Largs BID, and Scotland's Towns Partnership. Network over refreshments with town stakeholders from diverse sectors, and discuss strategies for your town. Don't miss out - book today!
This event is free for STP Members, and £60 (inc VAT) for non-members:
Non-Members can purchase tickets here.
STP Members can RSVP below.
If you have any queries, please contact elaine@scotlandstowns.org.
Agenda
1330 Networking and Coffee
1400 Welcome: "Finding your USP and using it!"
Phil Prentice, Scotland’s Towns Partnership
1415 "Grab the Headlines"
John Morrison, Morrison Media Strategies: branding and selling your town and developing positive media relationships.
Gordon Stevenson, Head of Digital, Newsquest Scotland & Northern Ireland: capitalising on new media.
1445 Q & A with John and Gordon
1455 "Towns on Film"
John Hamilton, Manager, Explore Largs Business Improvement District - Case Study: Largs
Brendan Smith, Creative Director, Enterprise Screen
1525 Q & A with John and Brendan
1535 "Town therapy!" Top up your coffee and work through ideas, queries, challenges with speakers & fellow participants
1600 Finish